Essays about: "Julian Wroblewski"

Found 3 essays containing the words Julian Wroblewski.

  1. 1. Digitalization and Firm Performance: Are Digitally Mature Firms Outperforming Their Peers?

    University essay from Lunds universitet/Nationalekonomiska institutionen

    Author : Julian Wroblewski; [2018]
    Keywords : Digitalization; Information Technology; Portfolio Analysis; Dynamic Panel Data Regression; Operating Performance; Business and Economics;

    Abstract : This thesis studies the effect of digitalization on firm performance. More specifically, it investigates whether digitally mature firms outperform their less digitally mature peers. My analysis is based on literature on information technology, information and digital systems, and digitalization in general. READ MORE

  3. 2. The Darkest Day in Lufthansa’s History

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Madalina Manole; Julian Wroblewski; Miglena Zlatanova; [2018]
    Keywords : Business and Economics;

    Abstract : .... READ MORE

  4. 3. Understanding Value-based Pricing: Conceptualising Customer Value in a B2B Industrial Context

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Julian Wroblewski; Sven Loss; [2018]
    Keywords : Value-based pricing; customer value; pricing strategy; B2B relationships; Business and Economics;

    Abstract : The aim of this study is to define and conceptualise the dimensions of customer value for value-based pricing strategies within a B2B industrial context. Furthermore, this study advances theory and knowledge in research about pricing and B2B relationships between customers and sellers. READ MORE