Essays about: "Kamila Krol"
Found 1 essay containing the words Kamila Krol.
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1. Uncovering ambiguities of internationalization : The case of Swedish SMEs entering Polish Housing Industry with energy-saving solutions
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : SMEs aimingto internationalize are facing multiple difficulties due to lack of network relationships, resources and experiential knowledge aswell ashigh risk and uncertainty levels. For instance, the level of ambiguity and uncertainty at the internationalization processis higher in institutionally distant markets, like Poland towards Sweden. READ MORE
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