Essays about: "Kendra Knorst"

Found 1 essay containing the words Kendra Knorst.

  1. 1. Culture’s impact on gamification : A study of the effect of masculinity on motivation in Volkswagen

    University essay from Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakulteten

    Author : Kendra Knorst; Erica Sahlgren; [2016]
    Keywords : Gamification; Motivation; Management; Masculinity; Culture; Sales Stimulating Systems; Sales Competitions;

    Abstract : Today we are no longer only motivated by a paycheck, the new generation needs to feel that the work they are doing is stimulating, fun, and challenging. Gamification is based on the old concept of sales competitions. It is about using game elements in non-game contexts to bring out the fun in work. READ MORE