Essays about: "Knowledge-intensive business services KIBS"

Showing result 1 - 5 of 9 essays containing the words Knowledge-intensive business services KIBS.

1. 1. Office localization and the impact of remote work: A case study of a KIBS

   University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Author : Simon Karlberg; Antonius Mekhael; [2022]
   Keywords : ;

   Abstract : The COVID-19 pandemic has induced society to conduct work more remotely and therefore created challenges in adapting to this change. Remote work has created new opportunities of being less geographically bound when conducting work which therefore evokes the questions of what considerations are of importance when implementing remote work and how it has affected the choice of physical location. READ MORE

3. 2. Proactive practices to prevent value co-destruction in knowledge-intensive business services : A multiple-case study on knowledge-intensive businesses in the Swedish IT-industry

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Andreas Hagman; Viktor Zivkovic; [2019]
   Keywords : Knowledge-intensive business services KIBS ; value co-creation; value co-destruction; interaction; resource integration; customer participation and miscommunication;

   Abstract : Interactions are of critical importance in business-to-business contexts, and value seems to be influenced by the interactions between the supplier, customer and other third parties where these interactions co-creates value. However, as the literature has mostly focused on the positive value co-creation, the interactions that result in failure is instead co-destroying value. READ MORE

4. 3. Foreign Market Establishment of Knowledge Intensive Business Services (KIBS) : Key Factors to Consider for Swedish KIBS Firms Entering Norway

   University essay from KTH/Industriell ekonomi och organisation (Inst.)

   Author : MARTIN LINDBLOM; ANDREAS WEIDLERTZ; [2018]
   Keywords : Knowledge intensive business services; internationalization; liability of foreignness; liability of outsidership; dynamic internationalization capabilities; foreign market establishment; establishment chain; business networks; relational embeddedness; structural embeddedness; Kunskapsintensiva affärstjänster; internationalisering; liability of foreignness; liability of outsidership; dynamiska internationaliseringsförmågor; utländsk marknadsetablering; etableringskedja; affärsnätverk; relationell förankring; strukturell förankring;

   Abstract : The purpose of this study was to explore key factors to consider for a Swedish Knowledge Intensive Business Services (KIBS) firm to successfully enter the Norwegian market, and examine how these factors compare to incumbent theories on foreign market establishment. The study is based on an interpretivist research design and utilizes qualitative methods in order to achieve the intended purpose. READ MORE

5. 4. D i g i t a l i z a t i o n a n d N e w B u y e r B e h a v i o r i s C h a n g i n g B 2 B R e l a t i o n s h i p M a r k e t i n g

   University essay from Lunds universitet/Produktionsekonomi

   Author : Tobias Olsson; Emil Uhlin; [2015]
   Keywords : Information; relationship marketing; content marketing; cross-sales; marketing automation; lead scoring; predictive analysis; data-driven analysis; buyer insight.; Technology and Engineering;

   Abstract : Problem definition: The increasingly informed customer will lead to an even greater demand for expertise and knowledge of marketers. Firms need to find new ways to utilize the informed customer as a co-creator of value by more proficiently analyzing behavior, both online and offline. READ MORE

6. 5. Managing service innovation in SMEs – identified barriers and a two-node innovation process

   University essay from KTH/Maskinkonstruktion (Inst.)

   Author : Dann C. Haimovitch; [2015]
   Keywords : ;

   Abstract : The service sector is steadily increasing in the worldwide economy, but still, innovation research mainly focuses on tangible products and systems. The purpose with this thesis is to contribute to the blurry boundary between research on product development and service development, by identifying barriers to manage a service innovation process and specifically how a service innovation process shall be adapted to Small and Medium Enterprises (SMEs) providing Knowledge Intensive Business Services (KIBS). READ MORE