Essays about: "Kristina Gustafsson"
Found 1 essay containing the words Kristina Gustafsson.
-
1. The Package : The Neglected Attribute The package´s role as a strategic tool in a competitive context
University essay from Ekonomiska institutionenAbstract : Background: When functionalities of todays products become increasingly alike, design plays a prominent role for product differentiation. Visuality becomes as significant as functionality and increases the importance for companies to work with, and use, packaging design as a tool for creating competitiveness. READ MORE
Result pages:
1