Essays about: "Leyre Pardina Ganuza"
Found 1 essay containing the words Leyre Pardina Ganuza.
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1. The effect of the financial crisis in the Spanish e-commerce
University essay from Sektionen för ekonomi och teknik (SET)Abstract : Title: The effect of the financial crisis in Spanish E-commerce. Authors: Leyre Pardina and Miren Sasigain Supervisor: Venilton Reinert Level: Bachelor in Business Administration, Marketing Key words: Consumers’ behavior, financial crisis, e-commerce, internet, Spanish, online purchasing, decreasing salaries, financial crisis affection… Purpose: The main goal of our research is to find out the change in Spanish consumers’ buying behavior towards the e-commerce due to the crisis. READ MORE
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