Essays about: "Linnéa Nilsson"

Showing result 1 - 5 of 21 essays containing the words Linnéa Nilsson.

  1. 1. How Award-winning Games Captivate their Audiences – A Thematic Analysis of Hades Reviews across Multiple Platforms

    University essay from Göteborgs universitet/Institutionen för data- och informationsteknik

    Author : Martin Ahl; Ida Dahl; Anna NIlsson; Hedy Pettersson; Linnea Wahlgren; Carl-Magnus Wall; [2023-03-03]
    Keywords : Game Experience; Player Experience; Video Games; Game Development; Game Design; Hades;

    Abstract : Stories are as old as humans themselves and have always been a key part of what makes humans human. One of the newest forms of storytelling can be found within games. This thesis conducted a thematic analysis on reviews of the successful game Hades, investigating why it captivated its audience. READ MORE

  3. 2. Remember the Good Old Days? : Investigating the effect that nostalgic music in advertising has on brand affection, purchase intention, and word of mouth.

    University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling; Linköpings universitet/Filosofiska fakulteten

    Author : Ellinor Ajander; Ida Hubertsson; Linnea Nilsson; [2023]
    Keywords : Nostalgia; Nostalgic Music; Advertising; Brand Affection; Word of Mouth; Purchase Intention;

    Abstract : Background: Nostalgia in marketing has become increasingly popular but the need for research within the field is prominent with a lack of models, approaches, and mediators of effectively using nostalgia in marketing, especially using nostalgic music in advertisements. The definition of nostalgia is an ambivalent feeling, including both fondness and sadness, when reminiscing about the past. READ MORE

  4. 3. Determining Factors for Bonded Warehouse Implementation : Case study exploring the key resources in bonded warehouse implementation

    University essay from Jönköping University/IHH, Centre of Logistics and Supply Chain Management (CeLS)

    Author : Agnes Olsson Löwerot; Linnéa Nilsson; [2022]
    Keywords : Bonded warehouse; resource-based view; implementation process; warehouse function; project management; critical resources; retail firms; manufacturing firms;

    Abstract : Background: Globalization has created new opportunities for firms to import and export goods across the world, international trade has gained significant importance to many. Although global trade between countries has many positive aspects, it has also demanded the right type of warehousing to store the goods as cost-efficiently as possible. READ MORE

  5. 4. A Multidisciplinary Analysis of Cyber Security in the Swedish Space Industry : Evaluating the possibilities for stakeholder cooperation and distributed ledger technology

    University essay from Uppsala universitet/Industriell teknik; Uppsala universitet/Datorteknik

    Author : Linnea Palmqvist; Hillevi Nilsson; [2022]
    Keywords : School of Entrepreneurship; Cyber Security; space; space industry; satellite; Unibap; Entreprenörskolan; cybersäkerhet; rymd; rymdindustri; satellit; Unibap;

    Abstract : During the last decades, the space sector has gone through many changes; more private actors have joined, the dependence on space assets has increased, and the threat of cyberwarfare and private cyber attacks is growing. With this recent development, one wonders how we can ensure cyber security in such a specific industry. READ MORE

  6. 5. Love at first search :   a qualitative study exploring generated attitudes towards listings in SERPs  

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Linnéa Nilsson; Dante Nordling; [2022]
    Keywords : Search Engine Results Page; SERPs; Search Engine Interface; Ranking; SEM; SEO; Paid Search; Attitudes; Affect; Behavior; Cognitive;

    Abstract : Background: Search engine result pages (SERPs) act as an information channel between businesses and consumers. There is no way of denying search engines massive success in marketing for companies. SERP allows companies to be seen, communicate, and promote their products and services in an environment sorted by relevance for the consumer. READ MORE