Essays about: "Linnea Nyberg"

Found 4 essays containing the words Linnea Nyberg.

  1. 1. Attitudes toward location-based advertising on Social Media platforms

    University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap; Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Author : Linnea Czarnecki; Josefie Nyberg; [2017]
    Keywords : ;

    Abstract : Title: Attitudes toward location-based advertising on Social Media platforms Authors: Josefie Nyberg and Linnea Czarnecki Supervisor: Thomas Helgesson Level: Bachelor thesis, 15 hp (credits) Keywords: location-based advertising, Social Media, LBA, advertising acceptance Purpose: The purpose of this study is to determine potential differences in attitudes toward location-based advertising (LBA) between different Social Media platforms. The study also aims to examine if additional factors could be affecting the LBA acceptance on Social Media. READ MORE

  2. 2. Strategic Renewal and Management Control Systems : The Implementation Process of Strategic Renewal Through MCS

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Linnea Wiberg; Linda Nyberg; Sjödin Viktoria; [2015]
    Keywords : Strategic Renewal; Management Control Systems; Top Managers; Middle Managers; Operational Managers; Diagnostic Control Systems; Interactive Control Systems; Innovation;

    Abstract : Background: Strategic renewal is a phenomenon where companies decide to do strategic alterations with the aim to improve their stasis in the current market (Kiesler & Sproull, 1982). This can be accomplished in several ways; in this report the focus is on management control systems and how they are incorporated in the strategic implementation process in order to drive and generate renewal. READ MORE

  3. 3. Fallstudie av innergårdar och entréplan vid Televerket i Farsta : dokumentation, värdering och framtida utveckling

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Ellinor Andersson; Linnea Bohlin; [2013]
    Keywords : Ann Fagerström Tronde; gestaltning; Klaus Stritzke; kulturhistorisk miljö; restaureringsprincip; Riksantikvarieämbetets värderingssystem; Sven Olov Nyberg; vårdprinciper; fallstudier;

    Abstract : There are few legally protected gardens in Sweden, and those that are protected are mainly from the 17th and 18th centuries. All time periods have the same value and more modern gardens therefore needs to be protected. Evaluating parks is, however, complicated since it do not exist any methods. READ MORE

  4. 4. Unboxing Masculine Marketing

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Nelleke Kristina Ost; Linnea Nyberg; [2013]
    Keywords : Gender Marketing; Masculinity; Metrosexuality; Male Cosmetics; Social Media; Doing Gender; Marketing Strategy; Business and Economics;

    Abstract : The purpose of this research is to investigate the relationships between masculinity and marketing, especially regarding cosmetic products, a typically female industry. It has a social constructionist approach with a case study including in-depth interviews and virtual observation. READ MORE