Essays about: "Linnea Olby"

Found 2 essays containing the words Linnea Olby.

1. 1. Designing Distribution Channel Strategies in the Digital World : An Exploratory Case Study on a Swedish Manufacturing Film

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Felix Ewert; Linnea Olby; [2020]
   Keywords : Digital transformation; distribution channel strategy; multi-channel strategy; digital ecosystem; channel mix; Digital transformation; distributionskanalsstrategi; multikanalsstrategi; digitalt ekosystem; kanalmix;

   Abstract : Digital transformation has led to major shifts in the customer landscape and the roles of distribution channel partners, resulting in implications for the distribution channel strategy of manufacturing firms. Whereas previous research in the field focused primarily on the impact of the shifting customer landscape, a gap in the literature was identified concerning digital transformation in relation to a manufacturing firm's distribution channel strategy. READ MORE

3. 2. A Step Toward GDPR Compliance : Processing of Personal Data in Email

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Linnea Olby; Isabel Thomander; [2018]
   Keywords : Information extraction; named entity recognition; machine learning; binary logistic regression; GDPR; code of conduct;

   Abstract : The General Data Protection Regulation enforced on the 25th of may in 2018 is a response to the growing importance of IT in today’s society, accompanied by public demand for control over personal data. In contrast to the previous directive, the new regulation applies to personal data stored in an unstructured format, such as email, rather than solely structured data. READ MORE