Essays about: "Linnea Utterheim"

Found 1 essay containing the words Linnea Utterheim.

  1. 1. Motivating Drivers to Use Coaching Services : Using Service Design and Gamification to Increase User Motivation

    University essay from Linköpings universitet/Interaktiva och kognitiva system

    Author : Linnea Utterheim; Emma Sundberg; [2019]
    Keywords : service design; design for motivation; gamification; coaching;

    Abstract : How can coaching services encourage user engagement? The objective of this thesis has been to conduct research with a service design approach of what changes can be made to a service to further engage and motivate users. The already existing service provided by Scania called Driver Coaching is used as a case study. READ MORE