Essays about: "Local Market and Soft Services"

Found 2 essays containing the words Local Market and Soft Services.

  1. 1. The importance of open innovation in small and medium-sized enterprise in Sweden : A case study of Single Technologies

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Ali Shigute Sefera; Jude Bahanag Nunga; [2018]
    Keywords : Innovation; open innovation; external learning; business model; SMEs in Sweden; Innovation; öppen innovation; externt lärande; affärsmodell; små och medelstora företag i Sverige;

    Abstract : The entrepreneurs behind newly formed companies in Sweden as well as small medium-sized enterprises and start-ups are increasingly getting involved in open innovation or exploring its practices. They do this in order to develop innovative products and services. READ MORE

  3. 2. How are control mechanisms of the parent firm used to protect an international brand in the subsidiary´s local market?

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Jenny Eriksson; [2014-01-13]
    Keywords : International Business; Branding in the Service Sector; Communication Strategies; Control Mechanisms; Management Localization; Local Market and Soft Services;

    Abstract : .... READ MORE