Essays about: "LuLin"

Found 2 essays containing the word LuLin.

  1. 1. Hey Google, speak human to me! A quantitative experiment of human-likeness and personalization in voice assistant interaction

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Louise Bengtsson; Violaine Lulin; [2019]
    Keywords : Voice Assistant; Social Presence; Anthropomorphism; Service Encounter; Advertising Context;

    Abstract : Voice assistants are a new customer touchpoint for businesses, and the market for voice shopping is expected to grow substantially in upcoming years. Despite high societal and business interest, academic marketing research on consumer interaction with voice assistants is scarce. READ MORE

  3. 2. Research on the Determinants of R&D Expenditures : An Empirical Study on Listed Bio-pharmaceutical Companies of U.S.

    University essay from Handelshögskolan vid Umeå universitet

    Author : LuLin Liu; [2011]
    Keywords : R D expenditures; R D determinants; bio-pharmaceutical industry; U.S. market;

    Abstract : As the increase of competition levels, the ability of generating a continuous stream of innovation occupies an exceptionally important role in the development and manufacturing of companies, especially in bio-pharmaceutical industry in United States. This paper presents an empirical perspective on the nature of innovation of the U.S. READ MORE