Essays about: "Lukas Michalzik"

Found 1 essay containing the words Lukas Michalzik.

  1. 1. Strategic Business Partnerships in the Consumer Technology Industry - A Case Study on Partner Selection Criteria and Their Influence on the Outcome of Value Constellations

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lukas Michalzik; John Hendren; [2014]
    Keywords : Value constellations; Inter-organizational collaboration; Inter-organizational relationships; Partnerships; Consumer technology industry; Measures to enhance collaboration; Partner selection criteria; Collaboration influences; Competitive advantage; Business and Economics;

    Abstract : Thesis purpose: To identify relevant criteria underlying the partner selection process in a leading company in the consumer technology industry, as well as to subsequently analyse the influences which those criteria have on overall outcome. The intention is to draw valid implications for future research as well as for actors in similar market environments. READ MORE