Essays about: "Luxury and technology"
Showing result 6 - 10 of 45 essays containing the words Luxury and technology.
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6. The value of detailed product information in credit risk prediction : A case study applied to Klarna’s Pay Later orders in Sweden
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : In this study we propose to enhance the predictive power of a Buy Now, Pay Later (BNPL) consumer credit scorecard by leveraging detailed product information. The object of analys is in this study is Klarna Bank AB, which is the largest retail finance provider in Sweden. READ MORE
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7. When COVID-19 changes the rules: Interplay of innovation and crisis in the Luxury fashion industry : A Case Study of an Italian Fashion Brand: Herno
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : The research study aims to delve deeper into analyzing the interplay between crisis and innovation to delineate the key drivers influencing innovation during the crisis. The literature review discusses innovations during the time of crisis and how they become long-term changes with systemic effects for the companies. READ MORE
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8. Applying Purchasing Category Management on a purchasing department to increase its performances : A case study with a luxury automotive manufacturer
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : Nowadays, manufacturing companies compete as much with their products as with their supply-chain. Within the overarching stages of supply-chain, purchasing is a process that responds to the organizations needs of acquiring raw materials, components and semi-finished products in order to enable the execution of operations. READ MORE
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9. Value co-creation and Industry 4.0 : A comparative cross-case study of luxury vs. fast-fashion brands
University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomiAbstract : Consumers have changed their behaviour from passive roles to active ones, demanding their beloved brands to be integrated into long-lasting customer-brand relationships. With this ideology, which is the basis for the S-D logic, there is an on-going scientific debate on the value co-creation phenomenon and its effects on sustaining long-term brand-customer relationships in the context of the fashion industry. READ MORE
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10. Customer Behaviour and Marketing Channels in High-end Experiential Travel Market
University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknikAbstract : This report is a qualitative analysis of consumption behaviour of high net worth individuals (HNIs) and the marketing channels that are effective in the high-end travel industry. The travel industry caters to a vast audience and it becomes important to understand a specific niche to serve the customers better. READ MORE