Essays about: "MNC case study"

Showing result 1 - 5 of 146 essays containing the words MNC case study.

1. 1. THE GLOBAL BRAND AS A HEADQUARTERSUBSIDIARY DYNAMIC - A SINGLE CASE STUDY ON THE DYNAMICS OF INFLUENCING A GLOBAL BRAND

   University essay from Göteborgs universitet/Graduate School

   Author : Thomas Hendrik Kok; Nicholas P. Kähr; [2023-07-19]
   Keywords : Global Brand; Charter; Mandates; Headquarter Subsidiary Relationships; IR Framework; Corporate Branding; Case Study;

   Abstract : The topics of headquarter subsidiary relationships, global branding, and subsidiary charter and mandates all are widely studied fields. However, there seems to be a gap in bridging these fields of study. READ MORE

3. 2. How will services change MNC’s business models under a circular economic background?

   University essay from Göteborgs universitet/Graduate School

   Author : Zhe Yu; [2023-07-19]
   Keywords : Circular Economy; Linear business model; Circular business model; Product-Service system; Business Model Canvas; Product; Service; Value chain; Sustainable;

   Abstract : The subject of this research is to find out how the MNCs can change from a traditional product-oriented business to a more service-oriented business. The study discusses and analysis on three types of product-service systems, under the structure of Business Model Canvas, with consideration of the previous studies, and aims at covering the entire MNC value chain. READ MORE

4. 3. Supply Chain Resilience within the Automotive Industry - A single-case study on the importance of Supply Chain Resilience practices for an automotive MNC as a result of the COVID-19 pandemic and the Russia-Ukraine war

   University essay from Göteborgs universitet/Graduate School

   Author : Kawi Ali; Kevin Aslani; [2023-07-18]
   Keywords : Supply Chain Resilience; Supply Chain Management; automotive industry; COVID-19; Russia-Ukraine war; Volvo Cars–Polestar; disruptions; strategies;

   Abstract : Background: The automotive industry is a complex industry and sensitive to the business environment surrounding it. This has been shown by the last years, which have been dominated by disruptions and economic turbulence due to the COVID-19 pandemic and the war between Russia and Ukraine. READ MORE

5. 4. Exploring Knowledge Implementation in Project Teams - Insights from a Qualitative Case Study in a High-Tech Industry MNC

   University essay from Göteborgs universitet/Graduate School

   Author : Torben Daut; Eric Klang; [2023-07-18]
   Keywords : Knowledge Implementation; Knowledge Management; Project Teams; Knowledge; Absorptive Capacity; Case Study; Multinational Corporation;

   Abstract : Existing literature underscores the significance of knowledge management (KM) in organisations for enhancing performance and gaining competitive advantages. Despite scholars acknowledging that knowledge implementation activities realise the value of KM, little is known of how these activities can be affected through organisational structures. READ MORE

6. 5. Assessing Subsidiary Performance in a Multinational Context - A single case study investigating practical procedures for performance measurement and underlying factors for performance creation.

   University essay from Göteborgs universitet/Graduate School

   Author : Simon Anderberg; Simon Eliasson; [2023-07-18]
   Keywords : Performance; Subsidiary Measurement; Network Measurement; Capability Measurement; Performance Measurement System;

   Abstract : The path for successful performance is uncertain for any corporation, where there is no concise definition of performance and the objective of the organisation. The uncertainties and challenges related to the management of Multinational Corporations (MNCs) complicates the performance assessment of subsidiaries. READ MORE