Essays about: "Magnus Kjellander"

Found 1 essay containing the words Magnus Kjellander.

  1. 1. Predicting Customer Churn at a Swedish CRM-system Company

    University essay from Linköpings universitet/Databas och informationsteknik; Linköpings universitet/Tekniska högskolan

    Author : David Buö; Magnus Kjellander; [2014]
    Keywords : ;

    Abstract : This master thesis investigates if customer churn can be predicted at the Swedish CRM-system provider Lundalogik. Churn occurs when a customer leaves a company and is a relevant issue since it is cheaper to keep an existing customer than finding a new one. READ MORE