Essays about: "Make-or-buy decisions"
Showing result 1 - 5 of 14 essays containing the words Make-or-buy decisions.
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1. Should we do it ourselves or should we let somebody else do it?
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: Should we do it ourselves or should we let somebody else do it? An exploratory study of in-house agencies and external agencies in marketing and brand management Course: BUSN39 - Degree project in Global Marketing Authors: Nicholas-Joel Kisling & Julia Herma Cornée Dorothée Bosveld Keywords: In-House Agency, Make-or-Buy, Insourcing, Outsourcing, External Agencies, Marketing, Brand Management, Advertising Purpose: The purpose of this study is to explore the dynamics of make-or-buy decisions in the context of marketing and brand management. Specifically, the research investigates the role and scope of in-house agencies beyond advertising, and analyses the motivations that drive companies to either insource or outsource marketing and brand management functions. READ MORE
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2. In- or Outsourcing within a Public Organization - A case study of internal allocation decisions between Intraservice and other subsidiaries within the Municipality of Gothenburg City
University essay from Göteborgs universitet/Graduate SchoolAbstract : The concept of in- or outsourcing has been researched extensively in a private organizational context, in contrast to a public organizational context. This thesis uses a novel approach by applying the in- or outsourcing concept within a larger public organization. READ MORE
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3. Market Intelligence within Software Procurement
University essay from Lunds universitet/InnovationsteknikAbstract : With the dawn of the digital era, software solutions are becoming of increasingly strategic importance for corporations, and due to the complexity of the products and the huge lock-in effects which they often give rise to, software-procurement is growing into a critical activity. However, due to the phenomena of information overload, finding and making use of the right information when making strategic decisions is becoming increasingly difficult, resulting in the need for organizations to overlook their information processing capacities in order to ensure the quality of such selections. READ MORE
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4. Underlying motives affecting an original equipment manufacturer’s make-or-buy decisions in the reverse-flow of electric vehicle batteries
University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomiAbstract : Background: Electric vehicles have been getting increasing attention due to their possibility to deliver multiple environmental, social, and health benefits. This has started a technological shift from the traditional combustion engine towards electric vehicle batteries. READ MORE
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5. The role of financial and non-financial goals in the make or buy decision at a family firm : A case study on Väderstad AB
University essay from Jönköping University/IHH, Centre of Logistics and Supply Chain Management (CeLS)Abstract : Background: Make or buy decisions is the most fundamental part in a company’s manufacturing strategy. The decision is complex and involves sacrifices whichever strategy is chosen, and before making the decision the firm should understand and evaluate the trade-offs and comparative costs of manufacturing or outsourcing. READ MORE
