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1. 1. The Challenges of a Swedish SME in Entering the Chinese market - A case study on the market entry process of Cibes Lift Group AB to the Chinese market

   University essay from Göteborgs universitet/Graduate School

   Author : Malthe Vesström; Syed Nabil Raiyan; [2019-03-19]
   Keywords : SME; internationalization; emerging market; China; barriers; internal; external; challenges;

   Abstract : As the world has become more integrated with governments lowering trade barriers, regulations and with advancement in technologies, the internationalization of SMEs have been seen to rise. Through internationalization, SMEs are able enhance their capabilities, competencies, expand their customer base, increase their production capacity, profit and growth. READ MORE