Essays about: "Manager role"

Showing result 16 - 20 of 220 essays containing the words Manager role.

  1. 16. Navigating the New Normal

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Adam Östbergh; Vera Woelfer; Rasmus Jelonek; [2023]
    Keywords : Business and Economics;

    Abstract : Title: Navigating the New Normal - A Qualitative Study on the Evolving Role of Managers in the Transition to a Hybrid Work Model Seminar date: June 2nd 2023 Course: FEKH49, Degree Project Undergraduate level, Business Administration, Undergraduate level, 15 University Credits Points (UPC) or ECTS‐ cr) Authors: Adam Östbergh, Rasmus Jelonek, Vera Woelfer Advisor: Nadja Sörgärde Key words: Hybrid Work Model, Manager role, Leadership, Knowledge-Intensive Work Purpose of study: The purpose of this study is to contribute to a greater understanding of the change of the managerial role in knowledge-intensive firms as organizations transfer into a more hybrid work model. Research Question: ​​How has the role of the manager changed in the transition to a hybrid work model? Methodology: In order to address the purpose of this study, a qualitative research method was conducted. READ MORE

  2. 17. "Hey Siri, will AI replace project managers?" : Navigating the AI era: Impact of Machine Learning on Project Manager's Core Competencies

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Huy Nguyen; Dennis Scheff; [2023]
    Keywords : Artificial Intelligence; Machine Learning; Deep Learning; Project Management; Project Manager; Project Manager Competencies; Project Success; Artificiell intelligens; Maskininlärning; Djupinlärning; Projektledning; Projektledare; Projektledarens kompetenser; Projektframgång;

    Abstract : This paper examines how the advance of Artificial Intelligence (AI) technologies may affect the role of project managers. It draws on a narrative literature review and semi-structured interviews conducted with seventeen project managers from various industries in Sweden. READ MORE

  3. 18. Customer Relationships and Physical Stores in Omnichannel Context: A Qualitative Study of Retail Brand and Store Manager Perspectives

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Song Thu Nguyen; Joo Won Lee; [2023]
    Keywords : Customer Relationships; Physical Stores; Omnichannel Context; Retailing; CRM; Relationship Marketing; Business and Economics;

    Abstract : This research paper delves into the complex domain of customer relationships within the physical stores of an omnichannel context. The primary objective is to provide a comprehensive understanding of the strategic management of these relationships by retail brands and store managers. READ MORE

  4. 19. Navigating the Unknown: A Study on How the Brand Manager Role Evolves in Response to the Metaverse as a New Branding Context

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lisa Sjöberg; Inga Maslowski; [2023]
    Keywords : Branding; Brand management; Brand manager role; Metaverse; Strategy formation; Experimentation; Co-Creation; Community; Generational shift; Emerging technologies; Social Sciences;

    Abstract : The evolution of the digital landscape through emerging technologies presents brand managers with a new context for managing their brand: the metaverse. This thesis investigates how the role of the brand manager and the related brand management practices evolve in response to this. READ MORE

  5. 20. Gen Z @ Work: A Changing Management Situation : A Qualitative Study of Generation Z in a Remote Working Environment from a Management Perspective

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Simon Ljungquist; Simon Lund; [2023]
    Keywords : remote work; generation z; motivation; loyalty; management; leadership;

    Abstract : Background: Remote work has in recent years been adapted by many organizations and are described to challenge the traditional managerial role. Simultaneously, generation Z are taking an increasingly large part of the labor market and bring new behaviors to organizations and managers. READ MORE