Essays about: "Managerial Implication"
Showing result 1 - 5 of 49 essays containing the words Managerial Implication.
-
1. Social Media Platforms - The Most Valuable Player? - The role of social media platforms in fostering football fans’ team loyalty
University essay from Göteborgs universitet/Graduate SchoolAbstract : With football as an increasing business, alongside the rise and importance of user-generated content on social media, this mixed methodological paper analyzes which roles Twitter, podcasts and e-zines usage have for Swedish football fans’ loyalty towards their favorite teams, by utilizing surveys and semi-structured interviews. This paper provides support for positive relationships between social media usage and behavioral fan loyalty, since social media platforms keep fans updated and generate information, especially when there is a geographical distance between the fans and the team. READ MORE
-
2. Employee preferences in preparing for a change - A case study of strategic project implementations
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : As market conditions constantly change in today's competitive landscape, businesses must invest in organizational changes to stay relevant. Despite the high frequency of change projects worldwide, multiple sources state that 70% of all change projects fail. READ MORE
-
3. Industry Maturity’s Influence on the Viability of Innovation- and Imitation-oriented Strategies - Assessing how elements of industry life cycles influence the viability of innovation and imitation-oriented strategies and its impact on industry development pace - A Qualitative Cross-sectional Study on the Cultured Meat Industry
University essay from Göteborgs universitet/Graduate SchoolAbstract : There is extensive literature on the topic of first-mover advantages, not only with regards to whether such advantages exist or not, but also with regards to their sources. However, there is a scarce amount of research devoted to understanding how such advantages are affected by the maturity of the industry, specifically in emerging industries. READ MORE
-
4. Reshaping Organizations through Artificial Intelligence : Overcoming Barriers of AI-Implementation
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälleAbstract : Purpose – the purpose of this study is to investigate managerial and organizational barriers that are associated with artificial intelligence (AI) and develop a structured process to overcome the organizational barriers throughout different phases of the implementation process. Method – The study applied a qualitative research approach that consisted of multiple case studies from various organizations in traditional industries. READ MORE
-
5. A quantitative study on the effect LQS & LTS has on purchase intention in an online context
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Background:Scarcity refers to a basic economic problem, the gap between limited resources and limitlesswants. This situation requires people to make decisions on how to allocate resourcesefficiently in order to satisfy basic needs and as many additional wants as possible. READ MORE
