Essays about: "Managerial practices."

Showing result 1 - 5 of 111 essays containing the words Managerial practices..

  1. 1. The Role of Service Design in Startups: Exploring Potential Benefits and Challenges from Service Designers’ Perspectives

    University essay from Göteborgs universitet/Graduate School

    Author : Viktor Pantazis; Marwan Otrok; [2020-07-23]
    Keywords : Service Design; Startup; Lean Startup Method; Value Co-creation; Service-Dominant Logic; Innovation; Service Science; Business Development; Entrepreneurship; Management; Marketing; Design Thinking; Business Model; Co-design;

    Abstract : The rapid and constant changes taking place in the modern business world together with an increased globalcompetition is making it more urgent for companies to introduce innovative offerings at a faster pace.Purchasing decisions by customers are not solely based on function anymore, there is an increasing demandfor intuitive and seamless experiences from the products and services that they interact with. READ MORE

  2. 2. Implementation and Exploitation of Data and Data Driven Decisions in B2B sales and marketing - A Case Study

    University essay from Göteborgs universitet/Graduate School

    Author : Ella Almius Cederstav; Elin Elmeljung; [2020-06-23]
    Keywords : Big data; Data driven; Data Analytics; Digital transformation; Change management;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  3. 3. Shopping within today's retail environment - Understanding how the practice of shopping is performed in regard to omni-channels

    University essay from Göteborgs universitet/Graduate School

    Author : Simon Einarsson; [2020-06-23]
    Keywords : Shopping; Shopping practice; Omni-channel; Customer journey;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  4. 4. Unravelling the Complexities of Knowledge - A qualitative study on how knowledge is managed and shared in knowledge-intensive organizations

    University essay from Göteborgs universitet/Graduate School

    Author : Carl Eriksson; [2020-06-16]
    Keywords : Knowledge-Intensive Organizations; Research Institutes; Knowledge Management; Knowledge Sharing; Communities of Practice; Identity; Knowledge-In-Practice;

    Abstract : MSc in Management.... READ MORE

  5. 5. A Missed Steak: A Study of the Value Added by Dynamic Best-before Labels

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Ernest Björklund; Mattias Letellier; [2020]
    Keywords : Best-before dates; Best-before labels; Consumer perceptions; Dynamic best- before; Food waste; Innovation; Mature industries; Meat; Technology; Value chains; Business and Economics; Agriculture and Food Sciences;

    Abstract : I mogna industrier prioriteras ofta verkningsgrad och processen snarare än själva produkten. Detta innebär att dessa industrier anpassar sig långsamt när de externa förhållandena skiftar. Exempel på sådan industri är Sveriges köttindustri. Denna präglas av stor klimatpåverkan, även stora mängder matsvinn. READ MORE