Essays about: "Maria Kihlgren"

Found 1 essay containing the words Maria Kihlgren.

  1. 1. Leading with words : Leadership rhetoric in modern organizations

    University essay from Ekonomihögskolan, ELNU

    Author : Maria Kihlgren; [2010]
    Keywords : vision; charisma; rhetoric; leadership;

    Abstract : Within the business world, there are many examples of more or less successful leadership, but it is not always clear why some leaders are more effective than others. However, it is reasonable to believe that leaders’ successful usage of rhetoric can inspire an entire company and provide the followers with a sense of meaning and purpose, and that this will inspire them to perform towards the leader’s vision. READ MORE