Essays about: "Marie Gustafsson"
Found 2 essays containing the words Marie Gustafsson.
1. We are not idealists: A qualitative case study on the role of residents’ climate change concerns in rural mobility practicesUniversity essay from Lunds universitet/Miljövetenskaplig utbildning
Abstract : Citizens concerned about climate change could represent a potential for changes in everyday travel behaviour in a less carbon intensive way, or even put public pressure on governmental decisions to mitigate climate change emissions from the transport sector. Situated in the context of rural residents’ everyday life in Denmark, this study explores how the role of climate change concerns within residents’ everyday travel practices might be understood. READ MORE
University essay from Högskolan i Jönköping/IHH, EMM (Entrepreneurskap, Marknadsföring, Management); Högskolan i Jönköping/IHH, EMM (Entrepreneurskap, Marknadsföring, Management); Högskolan i Jönköping/IHH, EMM (Entrepreneurskap, Marknadsföring, Management)
Abstract : This is a bachelor thesis within marketing that aims at finding how branding strategies is affected by the market it operates and how it influences the possibilities to create a global brand. This will be carried out by looking at branding strategies, global branding and branding on the emerging markets with comparison to mature markets. READ MORE