Essays about: "Market expansion strategies"

Showing result 1 - 5 of 54 essays containing the words Market expansion strategies.

  1. 1. ACCOMMODATION, CONTENTION, AND TRANSFORMATION – MAPPING THE FIELD OF GREEN TRANSITION POLITICS IN DENMARK FROM 2007 to 2020

    University essay from Lunds universitet/Sociologiska institutionen; Lunds universitet/Sociologi

    Author : Mads Schou Jensen; [2021]
    Keywords : social movement studies; climate politics; field theory; green transition; strategic decision-making; climatization; Social Sciences;

    Abstract : Climate change has become an all-encompassing problem as CO2 accumulating in the atmosphere sets the pace of temperature increases in our rapidly warming world. In attempting to make society ‘green,’ environmental movements have pursued different strategies through different political constellations. READ MORE

  2. 2. Ranking - Katalysatorn bakom Strategisk Prissättning

    University essay from Lunds universitet/Statistiska institutionen

    Author : William Ramshage; [2021]
    Keywords : Mathematics and Statistics;

    Abstract : The growing expansion of price comparison sites, where shops are compared and ranked in order of lowest prices, has contributed to reduced friction and transaction costs for consumers. Previous research in this field of study has primarily relied on examining the relationships between ranking and consumers’ demand for the resellers’ products. READ MORE

  3. 3. Designing Business Models of Tomorrow : Exploring the Expansion of Cleantech-as-a-Service through an Agile approach

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Sofia Gudmundsson; Anaïs Lachini; [2021]
    Keywords : Digital Entrepreneurship DE ; Digital Business Model DBM ; Born Digitals BDs ; Digital Sustainability; Sustainable Software; Dynamic Capabilities; Agility; Agile internationalization; Cleantech; Ecosystems;

    Abstract : Background: Three mega trends are profoundly changing today’s market dynamics; climate change, digitalization, and globalization. The increasing interconnectivity and omnipresence of digital technologies are blurring the boundaries of the physical and virtual reality, implying a shift in how digital companies create value and internationalize. READ MORE

  4. 4. Promoting sustainable market development : a case study of wooden multi-story buildings

    University essay from SLU/Dept. of Forest Economics

    Author : Gustaf Braunstein; [2020]
    Keywords : innovation; market development; regional innovation systems RIS ; small and medium-sized enterprises SME ; sustainable development; wooden multi-story construction WMC ; flervåningshusbyggande i trä; hållbar utveckling; marknadsutveckling; regionala innovationssystem; små- och medelstora företag;

    Abstract : Our planet and societies are about to radically change in becoming increasingly dynamic and complex. Particular drivers for change can be identified as massive environmental and social challenges, such as climate changes, poverty and financial crises. READ MORE

  5. 5. Internationalisation of Swedish SMEs : A Multiple-Case Study on How Swedish SMEs Can Expand to International Markets

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Peter Nilsson; [2020]
    Keywords : Internationalisation; SME; Market Selection; Entry Modes; Customer Acquisition; Branding; Employer Branding;

    Abstract : The need for Swedish SMEs to expand beyond their limited domestic market grows, spurred on by fading barriers to international trade. Often consisting mainly of engineers without marketing experience, the SMEs cannot afford to recruit expertise in internationalisation. READ MORE