Essays about: "Market penetration"

Showing result 1 - 5 of 91 essays containing the words Market penetration.

  1. 1. Growing as a business in a mature business-to-business service industry : A case study in the Swedish energy services industry

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Erik Wang; [2019]
    Keywords : Business-to-business; services; mature industry; growth; product-market growth matrix; relationship marketing; switching barriers;

    Abstract : In the past decade, the energy markets within the European Union haveincreasingly been deregulated as a means to promote increased competition, andthereby efficiency, on these markets. As a result of this, several energy institutionshave been forced to become unbundled from their parent companies and toinstead form smaller separate entities. READ MORE

  3. 2. Creative Concept or Watered-down Version?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Clara Michelsen; Alice Beckman; [2019]
    Keywords : Format development; Store format; Concept store; Traditional format; Customer Experience; Store Performance Evaluation; IKEA; Clas Ohlson; Portfolio Management; Sales Cannibalism; Market Penetration; Touchpoints; Revived Image; Business and Economics;

    Abstract : The purpose of this to study is to identify factors that influence how a concept store format contributes to a format portfolio, which will be done by exploring the concept store format from three perspectives; customers, manager, and industry experts. Philosophies of epistemology and ontology were considered, where the social constructionism stance was employed. READ MORE

  4. 3. Effectiveness of a speed advisory traffic signal system for Conventional and Automated vehicles in a smart city

    University essay from Linköpings universitet/Kommunikations- och transportsystemLinköpings universitet/Tekniska fakulteten

    Author : Hossam Anany; [2019]
    Keywords : Traffic management; Micro simulation; Traffic flow efficiency Travel time - trip delay ; Green Light Optimal Speed Advisory GLOSA ; V2I communication; Conventional vehicles; connected vehicles; Automated vehicles; Mixed Traffic Environment; smart cities;

    Abstract : This thesis project presents a traffic micro simulation study that investigates the state-of-the-art in traffic management "Green Light Optimal Speed Advisory (GLOSA)" for vehicles in a smart city. GLOSA utilizes infrastructure and vehicles communication through using current signal plan settings and updated vehicular information in order to influence the intersection approach speeds. READ MORE

  5. 4. IoT Penetration Testing: Hacking an Electric Scooter

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS); KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Louis Cameron Booth; Matay Mayrany; [2019]
    Keywords : Internet of Things; penetration testing; threat modelling; ethical hacking; Internet of Things; penetrationstestning; hotmodellering; etisk hackning;

    Abstract : The industry of the Internet of Things (IoT) is a burgeoning market. A wide variety of devices now come equipped with the ability to digitally communicate to a wider network and modern electric scooters are one such example of this trend towards a more connected society. READ MORE

  6. 5. Effectiveness of a Speed Advisory Traffic Signal System for Conventional and Automated vehicles in a Smart City

    University essay from Linköpings universitet/Kommunikations- och transportsystem

    Author : Hossam Anany; [2019]
    Keywords : Traffic management; Microscopic simulation; Traffic flow efficiency Waiting Time; Travel Time; Trip Delay ; Green Light Optimal Speed Advisory GLOSA ; V2I communication; Conventional vehicles; connected vehicles; Automated vehicles; Mixed Traffic Environment; smart cities.;

    Abstract : This thesis project investigates the state-of-the-art in traffic management "Green Light Optimal Speed Advisory (GLOSA)" for vehicles in a smart city. GLOSA utilizes infrastructure and vehicles communication through using current signal plan settings and updated vehicular information in order to influence the intersection approach speeds. READ MORE