Essays about: "Markus Salmela"

Found 2 essays containing the words Markus Salmela.

1. 1. Implementing Automated Trading Systems in The Swedish Financial Industry : Establishing a Framework for Successful Diffusion

   University essay from IHH, EMM (Entreprenörskap, Marknadsföring, Management)

   Author : Markus Salmela; Rickard Ström; [2010]
   Keywords : Innovation; Diffusion; Implementation; Automated Trading Systems ATS ; Technical Trading; High Frequency Trading HFT ; Direct Market Access DMA ; Competence-sharing; Complexity of Implementation; Successful Diffusion: A Framework;

   Abstract : Purpose: Our main purpose is to explore, describe and analyze the organizational conduct when implementing automated trading systems (ATS) in companies, investigate the organizational challenges arising from this, and the effects these have on a successful diffusion. As the extent of implementing ATS in the Swedish financial industry has not been explored to any greater extent, it is therefore also imperative to explore this; which will be seen as a secondary purpose to this article. READ MORE

3. 2. The New Music Industry : - Understanding the Dynamics of the New Consumer of Music

   University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

   Author : Markus Salmela; Sakari Ylönen; [2009]
   Keywords : music industry; music piracy; consumer behavior; artist liking; artist loyalty; attitudinal factors; piracy intentions;

   Abstract : The music industry today is undergoing a revolution with digital distribution of music taking over the traditional sales of physical CDs (Mewton, 2008). The peer-to-peer networking and illegal music piracy is a problem that lately has been widely discussed in forums of ethics, legal issues and economical aspects, followed by a music industry trying to solve the situation with new business models enhancing digital sales, e. READ MORE