Essays about: "Mascot"
Found 4 essays containing the word Mascot.
-
1. Storytelling For Sustainability In Developing Economy Tourism : A Cross-case analysis of Ecotourism Organizations in Cambodia and Trinidad and Tobago
University essay from Malmö universitet/Institutionen för Urbana Studier (US)Abstract : The purpose of this study is to investigate the use of sustainability storytelling in ecotourism organizations in Cambodia and Trinidad and Tobago. These two countries were specifically selected for a cross-case analysis due to their shared characteristics as developing economies. READ MORE
-
2. What influences most: Celebrities, Influencers, or Mascots?: Investigating the effectiveness of different Endorsers in Consumer Communication
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : This thesis aims to bring insights into the field of endorser marketing. Celebrity, mascot, and influencer endorsements, especially with the rise of social media, are very popular and often-used by marketers in B2C marketing. READ MORE
-
3. Shaping an Iconic Species : From the giant panda to the red panda and the Tibetan antelope
University essay from Uppsala universitet/Institutionen för arkeologi och antik historiaAbstract : This thesis is based and developed on the ambiguous and open conception, iconic species, which reveals the relationship between human society and non-human species that goes be- yond its biological status. From the case of the giant panda, I attempt to deconstruct the shap- ing process of an iconic species from multiple perspectives, which includes how a specific cultural context, or a specific historical period contributes to the shaping process and how the government and the public diverge or even clash around the shaping process. READ MORE
-
4. Design Development of an Energy Supplier Application Focusing on the User Experience
University essay from Lunds universitet/Ergonomi och aerosolteknologiAbstract : What do customers want from an energy supplier application? To meet the increasing digitalization of the society, the energy supplier Kraftringen strives to create a new application that will match the customer’s needs and Kraftringen’s vision. This thesis was performed in order to present a user interface proposal of Kraftringen’s new application, to improve the user experience. READ MORE