Essays about: "Master Thesis equity"
Showing result 21 - 25 of 44 essays containing the words Master Thesis equity.
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21. Does gender diversity on the board of directors affect the financial performance? : A study of Swedish companies registered on Stockholm NASDAQ OMX
University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomiAbstract : This master thesis examines if gender diversity on corporate boards affect the financial performance for large, mid and small cap firms on the Swedish OMX during the years 2005-2013. In corporate governance, the board of directors is an important control mechanism that could enhance the company’s financial performance. READ MORE
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22. Financing social enterprises: A study of private investors’ criteria to fund social ventures in Sweden
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Existing literature on investor motivations when financing social ventures is limited, despite a growing rise in the establishment of social enterprises and a growing interest in social entrepreneurship in Europe. The research presented in this paper, alongside the analysis that complements it, aim to provide new insights into the field of social venture financing, or what many business angels now refer to as impact investing. READ MORE
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23. Percieved Ad Value - What Makes a Consumer Process Advertising?
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : It is a well-known fact that gaining attention from consumers is hard, and even more so with today's new technological innovations. Thus, companies have to create content that is compelling enough for consumers in order to make them approach a brand's advertising. READ MORE
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24. Brand Building : Differences between how business-to-business companies and business-to-consumer companies build their brands
University essay from Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)Abstract : Abstract Title: Brand Building – Differences between how business-to-business companies and business-to-consumer companies build their brands. Authors: Louise Lönnqvist and Sofia Stierna Supervisor: Svante Andersson Level: Master thesis, Independent project in business administration (30 credits), Spring 2014 Keywords: Brand, Brand Building, Brand Equity, Business-to-business, Business-to- consumer. READ MORE
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25. Content Marketing: New Opportunities for Building Strong Brands Online
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: Content Marketing: New Opportunities for Building Strong Brands Online Date of the Seminar: 2nd June 2014 Course: BUSN39 Degree project in Global Marketing, Master Thesis Authors: Atina Georgieva and Alexandra Djoukanova Supervisor: Veronika Tarnovskaya Keywords: Digital content, content marketing, online branding, brand equity online Thesis purpose: The purpose of this thesis is to illustrate the opportunities that digital content creates for companies to strengthen their online brands. The present research takes a managerial perspective on the content marketing process and explores how digital content can be used to build brand equity online. READ MORE