Essays about: "Matilda Strandberg"

Found 2 essays containing the words Matilda Strandberg.

1. 1. Cultural Impact on Standardization/Adaptation of the Marketing Mix - A Qualitative Study on MNEs in the Sportswear Industry

   University essay from Göteborgs universitet/Graduate School

   Author : Matilda Arvidsson; Ruben Strandberg; [2022-07-05]
   Keywords : The Integration-Responsiveness Framework; Globalization; Localization; Standardization; Adaptation; Cultural Difference; Marketing Management; International Marketing;

   Abstract : In order for an international business to grow and secure competitive advantages, firms have to exploit and expand to new markets and pinpoint the importance of international marketing. Local market demand is highly related to cultural differences and consumer preferences which raises the dilemma whether firms should adapt their marketing mix to the new local market or use a cost-effective standardized model that is based on their host market. READ MORE

3. 2. Skillnader i upptag, metabolism, distribution och utsöndring av makrocykliska laktoner hos olika djurslag

   University essay from SLU/Dept. of Biomedical Sciences and Veterinary Public Health

   Author : Matilda Strandberg; [2013]
   Keywords : makrocykliska laktoner; ivermektin; djurslagsskillnader; upptag; metabolism; distribution; utsöndring;

   Abstract : Makrocykliska laktoner har varit flitigt använda avmaskningsmedel hos olika djurslag sedan mitten av 1980-talet och används fortfarande. För att avmaskningsmedel ska vara så effektiva som möjligt är det viktigt att veta hur de tas upp och omsätts i kroppen hos olika djurarter. Detta för att kunna anpassa doseringen till olika djurslag. READ MORE