Essays about: "Media analysis"

Showing result 1 - 5 of 1706 essays containing the words Media analysis.

  1. 1. Virtual Avatars, Virtual Influencers & Authenticity

    University essay from Göteborgs universitet/Graduate School

    Author : Victor Andersson; Tim Sobek; [2020-06-23]
    Keywords : Virtual avatars; Virtual Influencers; Authenticity; Digital Marketing; Influencer Marketing; Social Media Marketing;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  2. 2. Conflict Discourse in Television Series – The Functions and Uses of Silence in Relation to Social Class

    University essay from Göteborgs universitet/Institutionen för språk och litteraturer

    Author : Linnea Elin Andersson; [2020-04-30]
    Keywords : engelska; silence; television; conflict management strategies; conflict; conversation; turn-taking; communication; avoidance; confrontation; conversation analysis; qualitative research;

    Abstract : This study paper investigates the correlation between social class and the use of silence in conflict discourse, by comparing the interactional style and turn-taking behaviour in two television series representing the upper and lower class. To this end, the study analyses conflict conversations inThe Crown (UK) andShameless (US) to show how in both scripts writers use specific linguistic elements to represent how these social classes are depicted in media. READ MORE

  3. 3. MAKING USE OF CHILDREN’S DIGITAL MEDIA CONSUMPTION

    University essay from Göteborgs universitet/Institutionen för pedagogik, kommunikation och lärande

    Author : Farah Khaddour; [2020-03-24]
    Keywords : Interaction in SLA; Child’s SLA;

    Abstract : Purpose: The general purpose of this study is to examine how parents can be supported in making use of their child’s digital media consumption for second language learning. In particular, a set of requirements are developed for best supporting the integration of children’s online activity into language learning activities by promoting a smooth transfer of knowledge through the spontaneous production of the target language. READ MORE

  4. 4. PICTURES AT AN ELECTION A visual semiotic analysis of Swedish political parties’ visual communication in the 2018 election

    University essay from Göteborgs universitet/Statsvetenskapliga institutionen

    Author : Axel Karlsson; [2020-01-27]
    Keywords : Sweden; political communication; visual communication; political parties; visual semiotics; election posters; Facebook; social media;

    Abstract : The following thesis utilizes visual social semiotic analysis in order to investigate the usage of images by Swedish political parties during the election campaign to the Swedish Riksdag of 2018. Visual semiotics is used to identify the themes and the visual methodology used in images in election posters before comparing these to posts made by the parties on Facebook the week preceding the election in 2018 in order to ascertain whether there were differences in said themes and methodology in the posters compared to the Facebook posts or not. READ MORE

  5. 5. Brand Feedback and eWOM Sentiment on Twitter : Evaluating the effect of company response strategies in online public conversations

    University essay from Högskolan i Gävle/Företagsekonomi

    Author : Linnea Rudenius; [2020]
    Keywords : ;

    Abstract : Aim: The purpose of this study is to investigate how brand feedback response strategies impact eWOM sentiment in public conversations between consumers and businesses. Method: The study has been conducted by collecting over one million tweets from Twitter and performing automated sentiment analysis of these tweets. READ MORE