Essays about: "Media consumption"

Showing result 1 - 5 of 338 essays containing the words Media consumption.

  1. 1. Drunk Elephant: The New Toys’R’Us?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Diep My Dinh; Talía Yepes; Ida-Nora Hammar; [2024]
    Keywords : gen alpha; corporate brand; branding; beauty care branding; moral philosophy; gen alpha marketing; Philosophy and Religion; Social Sciences; Business and Economics;

    Abstract : Drunk Elephant, a skincare brand known for its clean ingredients and cheerful branding, has experienced a surge in popularity driven by Gen Alpha's unexpected adoption on social media. While this newfound audience has boosted sales, concerns are mounting regarding the impact of early exposure to beauty standards and consumption habits on young children. READ MORE

  3. 2. Tiaminbrist på idisslare : hur vanligt är det med symtom i Sverige?

    University essay from SLU/Dept. of Animal Environment and Health

    Author : Johan Turnstedt; [2024]
    Keywords : CCN; cerebrocortikal nekros; PEM; polioencefalomalaci; enkätstudie;

    Abstract : Tiamin är ett vattenlösligt vitamin essentiellt för många djur, inklusive människor. Idisslare producerar normalt tillräckligt med tiamin via mikrober i våmmen, men brist kan ändå uppstå vid särskilda förhållanden. READ MORE

  4. 3. THE IMPACT OF CANCEL CULTURE ON CONSUMERS IN THE FASHION INDUSTRY - An exploratory qualitative study on post-millenials

    University essay from Göteborgs universitet/Graduate School

    Author : Hanna Halilovic; [2023-07-03]
    Keywords : Cancel culture; Fashion industry; Influencer marketing; Social media; Identity creation; Brand community; Consumer community; Brand co-creation;

    Abstract : The growth of cancel culture has been rapid within marketing and consumption during recent years. With the emergence of cancel culture, consumers have been enabled to use their voices to hold brands accountable, where social media has made information easily available making consumers constantly informed. READ MORE

  5. 4. What new practices emerged following VAR in football among spectators, and how do these practices relate to potential value co-creation and co-destruction?

    University essay from Göteborgs universitet/Graduate School

    Author : Salih Tilki; Kanti Das Mrinmoya; [2023-07-03]
    Keywords : video assistant referee; practice theory; consumption practices; emotional practices; value co-creation; value co-destruction; interactive value formation;

    Abstract : Technological tools are widely used in all industries. In football, Video Assistant Referee (VAR) has been implemented and is becoming more common in nearly all domestic leagues and international organizations. Previous research has shown how VAR affected the game objectively, as well as people's perspectives toward this new technology. READ MORE

  6. 5. Time is Tik(Tok)ing: An Insight on Contemporary Media Consumer Behavior - An exploratory study on user-generated content’s potential impact on contemporary media consumption

    University essay from Göteborgs universitet/Graduate School

    Author : Hilal Ahmad; Isak Rydén; [2023-07-03]
    Keywords : Media consumption; user-generated content; fast media; TikTok; addictive behavior; trends; media multitasking; social TV;

    Abstract : The drastic entrance and growth of TikTok during the last years have introduced new ways of consuming entertainment which has been adopted by individuals globally. Due to its novelty this type of media consumption is a rather understudies subject, which is why this study will explore new tendencies and behaviors occurring among consumers to provide inspiration for further research. READ MORE