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Found 2 essays matching the above criteria.
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1. The role of Networking in Internationalization - The case of Swedish fashion firms’ internationalization
University essay from Göteborgs universitet/Graduate SchoolAbstract : Research has shown that networking is a crucial factor for successful internationalization of firms. The role of both formal and informal networks has been stressed as essential to access networks abroad. READ MORE
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2. Internationalization through E-commerce within the Fashion Industry. A case study of Swedish fashion companies’ e-commerce abroad
University essay from Göteborgs universitet/Företagsekonomiska institutionenAbstract : E-commerce has evidently created new ways of conducting business and it could be argued that e-commerce has erased all national borders, adding a new dimension to the process of internationalization. The phenomenon of e-commerce is especially visible within the fashion industry. READ MORE
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