Essays about: "Melissa Filomena"

Found 1 essay containing the words Melissa Filomena.

  1. 1. Can dinosaurs generate unicorns? : -A corporate approach for early stage idea validation

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Melissa Filomena; Protik Sarkar; [2018]
    Keywords : insight; corporate entrepreneur; customer profiling; need identification; opportunity framework; customer insight; idea generation; incubation; innovation; intrapreneur; lean; open innovation; foresight; innovation funnel; telecom; telco; Telia; incumbents;

    Abstract : Companies are always trying to increase their sales and revenue, but nowadays due to technology advancement, competence and the fast moving economy this task becomes more difficult as time goes by. This is where innovation walks in, to find new ways to add value to customers, increasing profit and even find new potential markets. READ MORE