Essays about: "Meri Nordström"

Found 3 essays containing the words Meri Nordström.

1. 1. Case Events as an Employer Branding Initiative

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Rueisen Huang; Meri Nordström; [2018]
   Keywords : Employer Branding; Corporate Branding; Corporate Brand Identity; Strategic Brand Management; Case Competition; Business and Economics;

   Abstract : Purpose: To obtain an understanding of the phenomenon of case events in employer branding context. The emphasis is two-sided: to comprehend why companies organize and why students attend these events. Methodology: We executed a qualitative single case study with an abductive approach. READ MORE

3. 2. WELLS FARGO – THE BANK YOU TRUSTED IS BUSTED

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Stefanie Dennig; Jana Matulovic; Meri Nordström; Jaritza Ortega; [2018]
   Keywords : Business and Economics;

   Abstract : .... READ MORE

4. 3. Augmented and virtual reality in the brand building process - a multiple case study approach

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Camila Moreira; Meri Nordström; Jaritza Ortega; [2017]
   Keywords : Business and Economics;

   Abstract : .... READ MORE