Essays about: "Michella Al Fahel"
Found 1 essay containing the words Michella Al Fahel.
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1. The Role of Culture : A Study of Swedish Companies Advertising in China
University essay from IHH, FöretagsekonomiAbstract : Background The Chinese market has been undergoing changes due to Chinas entry to the World Trade Organization (WTO) and the government’s Open-Door Policy. As a result the Chinese markets attractiveness has escalated and consequently an increasing number of foreign companies have entered including Swedish ones. READ MORE
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