Essays about: "Mobile shopping"

Showing result 21 - 25 of 58 essays containing the words Mobile shopping.

  1. 21. Consumer Acceptance of Mobile Augmented Reality Shopping Applications in Stationary Retail Trade

    University essay from Mittuniversitetet/Avdelningen för ekonomivetenskap och juridik

    Author : Christina Janssen; [2018]
    Keywords : ;

    Abstract : .... READ MORE

  3. 22. A Framework for Integrating Shopping Cart Software in Mobile Applications (FISCSiMA)

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Valtteri Lehtinen; Jacob Kristersson; [2018]
    Keywords : e-commerce; Shopping cart software; mobile application; framework; integration; e-handel; kundvagns mjukvara; mobila applikationer; ramverk; integration;

    Abstract : Today an increasing share of shopping is happening online. The purchases are often made on online stores that are in turn often managed by software called shopping cart software. Simultaneously a new shift is underway in the e-commerce market where more and more purchases are made from mobile phones. READ MORE

  4. 23. The appification of retail settings - A case study of Pinchos & Espresso Houses

    University essay from Lunds universitet/Institutionen för tjänstevetenskap

    Author : Alia El Faraj; [2018]
    Keywords : Digitalisation; smart devices; Practice Theory; mobile applications in store; integration of technology; appification; digital shopping.; Social Sciences;

    Abstract : The aim of this paper is to conceptualise the integration of designed retail applications into retail settings, through selected case studies, and to contribute to an increased understanding of what happens when the retailers try to integrate smart tools into the retail setting, by looking at retailers’ practices from the consumers’ point of view, and how do they change the interactions with service staff and servicescape. In order to achieve the aim of this thesis, through the lens of Practice Theory semi-structured interviews, physical and digital observations were selected as suitable qualitative methods to study this phenomenon. READ MORE

  5. 24. Do you give in to your inner shopaholic? : A study of influencers impact on consumers mobile impulse buying behavior

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Erica Blomqvist Eriksson; Rebecca Järkemyr; [2018]
    Keywords : Social media marketing; Instagram; Influencer; M-shopping; Impulse buying behavior;

    Abstract : Influencer marketing has become a significant marketing tool for companies since the profession as an influencer is emerging. Especially on Instagram as it is one of the biggest social media platforms for influencers. This results in a change for followers also being consumers since more products are being marketed through Instagram. READ MORE

  6. 25. Architectural analysis of Retail Omni-channel and integration of Cash IT Point-Of-Sale software with E-commerce platform

    University essay from Karlstads universitet/Fakulteten för hälsa, natur- och teknikvetenskap (from 2013)

    Author : Thodsapon-Pete Kaewprathum; [2018]
    Keywords : Omni-channel; Point-Of-Sale; E-commerce; Integration;

    Abstract : Omni-channel has become a major player in retail marketing today. It is steadily gaining popularity among retailers because of its capability of providing consistent and seamless customer shopping experience. Omni-channel allows sales to take place via the variety of channels as it implements cross-channel business model. READ MORE