Advanced search

Found 2 essays matching the above criteria.

  1. 1. Multinational Corporation and Its Sustainable Engagement with Local Small Businesses : A Case Study of Unilever Thailand

    University essay from

    Author : Roméo Gaiga; Siriwimon Thorngmun; [2017]
    Keywords : Sustainable Development; Corporate Social Responsibility; Base of the Pyramid; Sufficiency Economy; Mom Pop Stores; Multinational Corporations;

    Abstract : Once the boundary in global investment does no longer exist, a substantial number of multinational corporations (MNCs) seek for the lower-cost countries such as developing countries or emerging countries to be their production bases. It is undeniable to say that these recipient countries will benefit abundantly in several aspects namely: capital and technical knowledge, employment boost and economic development stimulation. READ MORE

  2. 2. Swedish fashion retailers international market selection process

    University essay from Företagsekonomiska institutionen

    Author : Pegah Nikmaram; [2006]
    Keywords : ;

    Abstract : The Swedish fashion industry can be described as small, but yet very high competitive. Large fashion chains are taking over the market at the expense of mom & pop stores, which are constantly decreasing in numbers. Lately, many international players has entered the Swedish market and increased the competition even more. READ MORE