Essays about: "Multisided platforms"

Showing result 1 - 5 of 6 essays containing the words Multisided platforms.

  1. 1. Generation Y and digital banking : How can traditional Swedish retail banks address the needs and behavior of Generation Y in digital banking?

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Ludvig Wedberg; [2019]
    Keywords : Open banking; PSD2; Multisided platforms; Personalization; Customer experience; Customer journey; Generation Y;

    Abstract : The financial sector is transforming as a result of PSD2 and open banking. The traditional retail banks face new competition from FinTechs and BigTechs. 78 percent of Nordic banks are concerned by the threat of disruption and 88 percent think that they need to rethink their business model. READ MORE

  2. 2. Exploring Disruptive Innovation: Case study on Multi-sided Platforms

    University essay from KTH/Skolan för industriell teknik och management (ITM); KTH/Skolan för industriell teknik och management (ITM)

    Author : Maarten Sietzema; Illipse Ines; [2019]
    Keywords : Disruptive innovation theory; Multi-sided platforms; Spotify; Apple Music; Napster; Business model innovation; Music Industry; Disruption; Innovation.; Disruptiv innovationsteori; omstörtande innovation; Flersidiga plattformar; Spotify; Apple Music; Napster; Affärsmodell; Musikindustri; Avbrott; Innovation.;

    Abstract : Purpose - The purpose of this research is to explore disruptive innovation and to determine whether Christensen’s latest version (2015) of the disruptive innovation theory can explain the success of multisided platforms in the music industry. Thus, we analyze three cases studies based on the theory: Napster, Spotify and Apple Music. READ MORE

  3. 3. Fostering Network Effects : How to achieve user retention on multisided platforms

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle; Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Axel Granfeldt; Max Nyqvist; [2019]
    Keywords : Multisided platforms; Network effects; Retention; Producer; Consumer; Critical mass;

    Abstract : Purpose – The purpose of this study is to increase the understanding of how multisided platforms (MSP) could retain different user groups on their platform. To fulfill the purpose, the following research questions (RQ) were derived: RQ 1: How could MSPs design their activities to retain users on the producer side(s)? and RQ 2: How could MSPs design their activities to retain users on the consumer side(s)? Method – This study was conducted as an abductive single case study based on a multisided platform developed within the health sector. READ MORE

  4. 4. Multiple Sides, Multiple Challenges : The Need for a Uniform Approach in Defining the Relevant Product Market in Abuse of Dominance Cases on Multi-Sided Markets

    University essay from Uppsala universitet/Juridiska institutionen

    Author : Jacob Giesecke; [2018]
    Keywords : Multi-sided markets; multi sided markets; multisided markets; two-sided markets; two sided market; multi-sided platforms; platform; platforms; abuse of a dominant position; google shopping; google search; market definition; relevant product market; google; flersidiga marknader; tvåsidiga marknader; missbruk av dominerande ställning; dominans; marknadsavgränsning; relevant produktmarknad; plattformar; google search; google shopping; google;

    Abstract : The study shows that multi-sided markets pose difficulties when the relevant product market is to be defined. These difficulties pertain to two questions. The first question is whether one or several markets should be defined. In this regard, it is not easy to extract a coherent method from the cases examined. READ MORE

  5. 5. The future of digital platforms : An exploration of Generation Z’s needs and expectations

    University essay from KTH/Teknisk informationsvetenskap

    Author : Loviisa Jenny Maria Läärä; [2018]
    Keywords : Multisided platforms; Generation Z; platform-based innovations; Information and communication technologies; Multisided-plattformar; Generation Z; Platform-baserade innovationer; Information och kommunikationsteknik;

    Abstract : In today’s platform economy, the postal industry has been disrupted with emerging technologies and changing consumer needs. While the physical letter volumes continue to decrease, postal operators seek new sources of customer value through digital innovations. READ MORE