Essays about: "NFT"

Showing result 1 - 5 of 18 essays containing the word NFT.

  1. 1. A Design Science Research Approach to Prove Meme Ownership: a Designed Artefact Utilising NFTs and Affordances

    University essay from Uppsala universitet/Informationssystem

    Author : Zacharias Sundlöf; [2022]
    Keywords : design science research; blockchain; NFT; NFTs; meme; memes; digital ownership; affordance theory; affordance based design; design science;

    Abstract : A rising problem exists regarding the ownership of memes. This research proposes a solution consisting of an IT artefact that solves this problem by utilising design science research in combination with affordance theory and non-fungible tokens (NFTs). READ MORE

  2. 2. Avatar Selection in the Metaverse : How users choose their digital persona in VRChat

    University essay from Uppsala universitet/Institutionen för speldesign

    Author : Andrej Dudoglo; Florian Ritter; [2022]
    Keywords : avatars; avatar selection; virtual reality; VRChat; metaverse; virtual social space; identity; representation; mirror-dwelling;

    Abstract : 1 Abstract Current endeavors in the tech-industry to create the first true metaverse, alongside other things, sparked the emergence of interest around virtual avatars, namely in the NFT community. Given the complexity of design-challenges associated with creating an immersive metaverse, its avatars and the systems they evolve around, this paper aims to understand user desires and motivational patterns for avatar selection in VRChat, a game that resembles much of what a future metaverse could look like. READ MORE

  3. 3. Branding in the Metaverse: Exploring established brand management perspectives and the advent of decentralized branding on Web 3.0

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Thiago Costa; Alaa Eldin Helal; [2022]
    Keywords : Branding; Brand Management; Metaverse; Decentralization; Blockchain; Web 3.0; NFT; DAO; Decentralized Branding; Business and Economics;

    Abstract : Purpose: The purpose of this exploratory qualitative research is: First, to explore what brands understand by metaverse and how they perform branding in this new context. Second, to investigate how established constructivist approaches to branding are performed within the metaverse. READ MORE

  4. 4. Potential Advantages and Disadvantages of NFT-Applied Digital Art

    University essay from Uppsala universitet/Institutionen för informatik och media

    Author : Erik Lidén; [2022]
    Keywords : Non-fungible tokens; NFT; Digital Art; Practice Theory; Blockchain;

    Abstract : Fraudulent behaviour within the art sector has been around since the Roman empire. The difficulty of proving provenance and authenticity has led to various art scandals around the world. The use of NFTs with their underlying blockchain technology has been described as a solution to these problems when applied to artworks. READ MORE

  5. 5. Call for Diversity in Web 3.0 : Case Study of NFT Art Projects World of Women (WoW) and Women Rise

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Berna Syuleymanoglu; [2022]
    Keywords : NFTs; Web 3.0; blockchain; women; gender; representation; voice; art; social change;

    Abstract : Non-fungible tokens (NFTs) are digital assets that exist in the blockchain with a unique signature that has been gaining significant attention starting from the early 2021. While NFTs can be anything stored digitally from text to music, since these digital tokens enable artists to democratize their works, there has been a particular rise in using them to promote digital art which has long been undervalued. READ MORE