Essays about: "NPD"

Showing result 6 - 10 of 75 essays containing the word NPD.

  1. 6. Do Differences Make a Difference? : A Single Case Study on How Cultural Diversity Affects the Innovation Process

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Evelyn Chlaen; Aya Suliman; [2022]
    Keywords : Cultural Diversity; Multicultural Teams; Innovation Process; Global Teams; Team Dynamics; Cultural Dimensions; The Stage-Gate model; New Product Development.;

    Abstract : Background:  The increment of global population flows has challenged businesses to harness the potential of a culturally diverse environment. Nonetheless, previous studies on the effect of cultural diversity on teams has been equivocal, specifically when it is related to a firm’s innovation process. READ MORE

  3. 7. Using Prototyping to Recognize Product Potential in the Front End of Innovation : A Qualitative Study of Swedish Start-ups

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : Felicia Forsell; Terese Svensson; [2022]
    Keywords : New Product Development; Front End of Innovation; Market Analysis; Prototyping; Start-ups.; Produktutveckling; Front End of Innovation; Marknadsanalys; Prototyper; Start-ups.;

    Abstract : Managing the new product development (NPD) process, especially the first phase, the front end of innovation (FEI), is crucial for companies today in order to develop successful products and reach process and product sustainability. This has proved to be a significant challenge for start-ups since 90 percent of them fail (Krishna et al., 2016). READ MORE

  4. 8. Value Co-creation in Slow Fashion : Exploring opportunities in new product development

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Gunnhildur Pétursdóttir; Liisi Lehtonen; [2022]
    Keywords : Slow fashion; Value co-creation; New product development; Consumer perspective; Company perspective;

    Abstract : Purpose: The purpose of this study is to advance the knowledge on value co-creation in new product development (NPD) in the context of slow fashion, with specific emphasis on investigating the interest of slow fashion consumers to engage in the NPD process and brands' perspective regarding this. Via exploring the value co-creation phenomena in the slow fashion industry context, this study also intends to apply and discuss the suitability of currently available value co-creation theories for the slow fashion context. READ MORE

  5. 9. NPD processes in fast growing companies : A case study exploring the implications of organizational structure, communication and culture.

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Johanna Mårtensson; Josefine Randevik; [2022]
    Keywords : New Product Development; Organizational Structure; Communication; Organizational Culture; Mature organizations; Fast Growing Organizations;

    Abstract : This study examines how the organizational structure affects New Product Development (NPD) in mature companies that enter a fast-growing phase. A case study with interviews and a workshop was conducted in a company in south of Sweden in addition to studying the current literature. READ MORE

  6. 10. Accelerated innovation through digital tools : Effects and consequences

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : David Lavner; Oddin Martinell; [2022]
    Keywords : Accelerated innovation; innovation speed; NPD cycle time; digital tools; digital innovation; Accelererad innovation; innovationshastighet; digitala verktyg; digitala hjälpmedel; digital innovation;

    Abstract : Purpose – The purpose of this master thesis was to enhance the knowledge of the relationship between digital tools and innovation speed. By doing so, adding to literature on innovation speed and digital tools. READ MORE