Essays about: "Nadia Martin"

Found 2 essays containing the words Nadia Martin.

  1. 1. How people react to product placement: A comparative study between normal product placement and non-ethical product placement.

    University essay from

    Author : Nadia Martin; Karine Lacroix; [2013]
    Keywords : ;

    Abstract : Product placement is more and more present in movies. Therefore, this paper is to research the reaction of French young people towards product placement, while differentiating “normal” product placement and non-ethical product placement, i.e. placement of computers, phones… against the placement of cigarettes or alcohol in movies. READ MORE

  3. 2. Promoting Research and Development in the South African Pharmaceutical Industry

    University essay from Handelshögskolan i Stockholm/Institutionen för nationalekonomi

    Author : Nadia Martin; [2007]
    Keywords : South Africa; Pharmaceutical Industry; Foreign Direct Investment;

    Abstract : South Africa is experiencing tremendous threats to its population’s health and life expectancy because of a surging HIV/AIDS epidemic and other diseases prevalent primarily in Sub-Saharan Africa. As of 2007, the provision of pharmaceuticals globally in terms of quantity and type is not sufficient to address the crisis of care and cure. READ MORE