Essays about: "Nellie Karlsson"

Found 3 essays containing the words Nellie Karlsson.

  1. 1. 'Made in China'- To Buy or Not to Buy, That is the Question : A Qualitative Study of the International Branding Strategies Chinese Firms can Implement to Gain Credibility in the Swedish Market

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Nellie Karlsson; Lina Carlberg; [2022]
    Keywords : Chinese Internationalisation; Chinese Brands; International Branding Strategies; Brand Establishment; Acquisitions; Brand Positioning; Brand Awareness; Brand Image; Credibility; Swedish Market;

    Abstract : There are major challenges for Chinese firms that may jeopardise the creation of credibility when establishing in the Swedish market. It is therefore important for Chinese firms to implement efficient international branding strategies that contribute to the formation of credibility for Chinese companies. READ MORE

  3. 2. Explainable AI For Predictive Maintenance

    University essay from Högskolan i Halmstad/Akademin för informationsteknologi

    Author : Nellie Karlsson; My Bengtsson; [2022]
    Keywords : Predictive Maintenance; Artificial Intelligence; AI; Explainable Artificial Intelligence; XAI; Integrated Gradients; LIME; SHAP; Deep Learning; Machine Learning; Recurrent Neural Network; RNN; Long Short-term Memory; LSTM; GRU; Multilayer Perceptron; MLP;

    Abstract : As the complexity of deep learning model increases, the transparency of the systems does the opposite. It may be hard to understand the predictions a deep learning model makes, but even harder to understand why these predictions are made. READ MORE

  4. 3. Todo el País, Uruguay in transformation : ICT transforming rural Uruguay

    University essay from Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

    Author : Alexander Karlsson; Nellie Marand; [2015]
    Keywords : ICT; ICT4D; Education; Empowerment; Social Capital; Capabilities; Strengthening; Uruguay; MEC; ;

    Abstract : Purpose: The purpose of our research was to study the role and impact that ‘information and communication technologies’ and the MEC centers might have on the Uruguayan society. We want to examine how MEC and ICT usage could affect daily lives of marginalized people in Uruguay. READ MORE