Essays about: "New Media"

Showing result 1 - 5 of 1762 essays containing the words New Media.

  1. 1. The forgotten sand bee. A follow up on the status of the golden sand bee Andrena marginata in municipality of Mark, a decade later

    University essay from Göteborgs universitet / Instiutionen för biologi och miljövetenskap

    Author : Monika Böttcher; [2024-03-19]
    Keywords : Golden sand bee; Andrena marginata; Devil´s bit scabious; Succisa pratensis; Oligolectic bees; Inventory; Meadow land; Conservation;

    Abstract : Over a decade ago, a conservation project aimed at preserving the endangered golden sand bee (Andrena marginata) populations in the Storån valley of the municipality of Marks was initiated. The species, red-listed in Sweden as well as in many other European country, specializes in pollen from Devil's bit. READ MORE

  3. 2. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Moa Lind; Malin Morup; [2024-02-12]
    Keywords : Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

    Abstract : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. READ MORE

  4. 3. “Cross Your Fingers and Hope You Don’t Get Hacked” : A Qualitative Study on The Psychological Factors Behind Non-Compliance with Cybersecurity Recommendations

    University essay from Uppsala universitet/Institutionen för informatik och media

    Author : Rebecca Biese; Gabriél Österwall; [2024]
    Keywords : ;

    Abstract : Cybersecurity is one of the most important issues in today’s digitalized society, with new technology and security policies constantly being developed. However, one of the largest challenges threatening cybersecurity is the human factor — an aspect that is often overlooked in cybersecurity research and development. READ MORE

  5. 4. Drunk Elephant: The New Toys’R’Us?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Diep My Dinh; Talía Yepes; Ida-Nora Hammar; [2024]
    Keywords : gen alpha; corporate brand; branding; beauty care branding; moral philosophy; gen alpha marketing; Philosophy and Religion; Social Sciences; Business and Economics;

    Abstract : Drunk Elephant, a skincare brand known for its clean ingredients and cheerful branding, has experienced a surge in popularity driven by Gen Alpha's unexpected adoption on social media. While this newfound audience has boosted sales, concerns are mounting regarding the impact of early exposure to beauty standards and consumption habits on young children. READ MORE

  6. 5. How Storytelling Drives Activism and Resistance? : Mobilization behind the Strategic Lawsuits Against Public Participation

    University essay from Malmö universitet/Institutionen för Urbana Studier (US)

    Author : Suad Sadullahi; [2024]
    Keywords : Resistance; SLAPP; Activism; Space; Storytelling; Power relations; Mobilization;

    Abstract : This thesis focuses on the stories of activists in Kosovo and why and how they resist in a context where powerful actors increasingly use strategic lawsuits against public participation (SLAPP) as a new mode of exercising power. The thesis seeks to understand resistance and new ways of exercising resistance in the context of SLAPP. READ MORE