Essays about: "Nike Inc."

Found 2 essays containing the words Nike Inc..

  1. 1. How to capture that business value everyone talks about? : An exploratory case study on business value in agile big data analytics organizations

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Philip Svenningsson; Maximilian Drubba; [2020]
    Keywords : Big Data Analytics; Big Data; Big Data Analytics Application; Business Value; Business Value in Big Data Analytics; Agile organizations; Software Value Map; Strategic Tools;

    Abstract : Background: Big data analytics has been referred to as a hype the past decade, making manyorganizations adopt data-driven processes to stay competitive in their industries. Many of theorganizations adopting big data analytics use agile methodologies where the most importantoutcome is to maximize business value. READ MORE

  2. 2. Anything is possible: Just do it -a comparison of the evolutionary process of Chinese and Western newcomers

    University essay from Göteborgs universitet/Graduate School

    Author : Mette Kloster; Jörn Schimmelpfennig; [2010-06-16]
    Keywords : Evolutionary process; Strategic behavior; Cost innovation; Strategic Intent; Sporting goods industry; Western and Chinese MNCs; Nike Inc.; Li Ning Co. Ltd.;

    Abstract : Chinese multinationals are currently progressing at an impressive speed towards high-end industries, and China is now seen as a country with strong competitors utilizing a unique set of advantages such as cost innovation. This simultaneously triggers insecure behavior by Western companies towards Chinese firms. READ MORE