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Showing result 1 - 5 of 31 essays matching the above criteria.

1. 1. Finding ways of optimizing coagulant dosage, for a more sustainable wastewater treatment process

   University essay from Lunds universitet/Kemiteknik (CI)

   Author : Hanna Sjöman; [2023]
   Keywords : Wastewater treatment process; coagulant dosage; COD; machine learning; water and environmental engineering; Technology and Engineering;

   Abstract : The wastewater treatment process at Oatly consists of several treatment steps of which, two are chemical treatment steps involving coagulation followed by flotation to remove phosphorous and COD. The coagulant dosage is mainly determined based on the operator’s experience and supported using results from jar tests. READ MORE

3. 2. The Underdog Brand Position

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Diogo de Lima; Darragh Moorhouse; Can Üner; [2023]
   Keywords : Underdog; Underdog Brand; Underdog Brand Positioning; Brand Positioning; Brand Strategy; Branding; Rhetoric; Brand Identity; Brand Image; Communication; Top Dog; Business and Economics;

   Abstract : Title: The Underdog Brand Position Date of Seminar: 31-05-2023 Course: BUSN39 Degree Project in Global Marketing Authors: Diogo de Lima, Darragh Moorhouse & Can Üner Advisor: Mats Urde Key words: Underdog, Underdog Positioning, Branding, Rhetoric, Identity, Communication, Image, Top Dog. Purpose: The purpose of this paper is to explore the Underdog Brand Position (and its link to Rhetoric) to understand What is an Underdog Brand Position, How are Underdog Brand Positions Used and Why and When is an Underdog Brand Position a viable strategy. READ MORE

4. 3. The potential effects of the new FDI screening mechanism on Chinese FDI in Sweden

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Jovan Abdulrahman; Likun Sun; [2023]
   Keywords : FDI screening; M A; Sweden; Regulation EU 2019 452;

   Abstract : Background: Regulation (EU) 2019/452 provides a European Union framework for the screening of direct investments from non-EU countries on the grounds of security or public order. It has taken effect for three years; however, Sweden is at a stage of preparatory to enact such a mechanism. READ MORE

5. 4. Financing a Sustainable Firm: Insights from the Oatly IPO

   University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

   Author : Dennis Russek; Rolf Bräu; [2022]
   Keywords : Oatly; IPO; Corporate Finance; Sustainability; Sustainable Finance;

   Abstract : In this thesis, we analyse Oatly's decision to conduct an IPO to raise long-term financing. We note that Oatly was not able to meet high customer demand for its products due to significant production capacity constraints and hence needed to decide on how to finance its growth ambitions. READ MORE

6. 5. Sustainability Propaganda – The Oatly case : A qualitative content analysis of Oatly's external communication.

   University essay from Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

   Author : Maja Lundgren; [2022]
   Keywords : Propaganda; brand activism; persuasion; rhetoric; strategic communication; Oatly; Propaganda; varumärkesaktivism; övertalning; retorik; strategisk kommunikation; Oatly;

   Abstract : The brands' commitment to sustainability is being developed into an established market strategy, which means that the concept of brand activism is becoming increasingly common. Due to this development, the external communication that these brands drive also tends to adopt a more convincing and coercive approach in order to influence the consumers. READ MORE