Essays about: "Olivia Jacobsson"
Found 2 essays containing the words Olivia Jacobsson.
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1. Usability in a car pooling web application : In a carpooling application, how should information be displayed to improve usability with focus on effectiveness and attitude?
University essay from Linköpings universitet/Institutionen för datavetenskapAbstract : Usability is one important factor for customers to reach satisfaction. The purpose of this report was to investigate how information should be displayed on a carpooling web application to increase usability, focusing on the aspects of effectiveness and attitude. READ MORE
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2. Affecting the consumer by reflecting the consumer? : A qualitative study about how diversity and inclusion in sports commercials affect the consumer´s self-concept.
University essay from Jönköping UniversityAbstract : Background: Inclusion and diversity have been a frequently discussed subject within marketing for many years. In particular, marketing communication has to a large extent been criticized to not reflect the reality of society. READ MORE
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