Essays about: "Organic marketing"
Showing result 1 - 5 of 67 essays containing the words Organic marketing.
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1. Perceived credibility of the organic and sponsored links in the search engine listings : Factors affecting the internet users' perception of the links
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälleAbstract : People choose to spend a large amount of their time on the internet these days, which has led to an increase in search engine marketing. It is a form of online marketing that displays the ads as organic and sponsored links and is considered less intrusive by internet users. READ MORE
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2. How Relationship Marketing can Improve the Value Proposition and Increase the Sales of Organic Food : A Single Case Study Exploring How Different Actors in the Food Industry Can Implement Marketing Strategies
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : In recent years, organic food sales in Sweden have experienced a decrease in sales, opening up new challenges and opportunities for various actors within the food industry. The Swedish food industry works extensively with sustainability and aims to foster a sustainable food system. READ MORE
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3. Static or Dynamic: An experimental study : The Impact of animation principles on user engagement on LinkedIn
University essay from Jönköping University/Tekniska HögskolanAbstract : Engagement. This has become a key concept in the field of marketing. The concept of "engagement" is utilized to describe the way users instantly engage with brands using clicks, reactions, comments, and sharing. Brands and advertisers utilize media platforms to increase brand awareness and create customer-engaging content. READ MORE
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4. Integrating horticultural and arable crops : a sustainable way to increase vegetable production in Scania?
University essay from SLU/Dept. of Biosystems and Technology (from 130101)Abstract : Modern arable production is associated with a highly homogenous landscape with few cultivated species and is relying heavily on external chemical inputs. Intensive vegetable production, on the other hand, is associated with environmental costs such as increased risk of nutrient leaching and loss of soil organic matter. READ MORE
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5. Influencer marketing: An exploratory study to identify consumer behaviour online
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Thesis purpose: The purpose of this study is to understand what impact social media influencers have on consumers' online behaviour. We further aim to understand the interrelationship between social media influencers and online impulse buying behaviour. READ MORE