Essays about: "Organizational storytelling"

Showing result 1 - 5 of 19 essays containing the words Organizational storytelling.

  1. 1. Conversations on Change: A Case Study of a Swiss Private Bank on Employees’ Sensemaking and Engagement in Light of its Rebranding

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Alexia Helena Röper; [2023]
    Keywords : sensemaking; critical sensemaking; organizational culture; strategic communication; organizational change; rebranding; private banking; Switzerland; employee engagement; Social Sciences;

    Abstract : The rebranding of an organization can be a beneficial strategy to reposition itself in the market to maintain its relevance. At the same time however, it can have disrupting effects on its members' daily work life, creating a novel situation in which perplexity and even resistance may arise, and which they need to make sense of. READ MORE

  2. 2. Digital Organizational Storytelling and Users: Case Study on the Perceived Role of Users in the Storytelling of the Digital Organization Kurzgesagt

    University essay from Uppsala universitet/Medier och kommunikation

    Author : Pedro Alejandro Velazquez Bañuelos; [2023]
    Keywords : Digital Organizational Storytelling; Network Protocols; Digital Organizations; Narratives; Antenarratives; YouTube; Case Study.;

    Abstract : Aim – The thesis aims to advance the knowledge on the potential that user perceptions have in adopting a role in the digital organizational storytelling of a digital organization, and the impact of network protocols (the communicative codes, conventions, and language used in the digital world) in this process. Approach – The approach combines antenarrative and narrative analysis to understand the meaning, depth, and implications of user perceptions in the digital organizational storytelling practices. READ MORE

  3. 3. Agency in Urban Refugee Spaces : Refugee-led efforts and spaces in Kampala

    University essay from Malmö universitet/Institutionen för Urbana Studier (US)

    Author : Johannes Larsson; [2022]
    Keywords : Agency; Hannah Arendt; Kampala; Refugee-Led Organizations; Refugee-Led Networks; A Sense of Community; Resilience;

    Abstract : This thesis explores agency in urban refugee spaces and the factors and skills seen to facilitate refugee journeys towards self-reliance in protracted situations. An ethnographic case study was carried out in Kampala, Uganda, where observations and conversations were held with refugee leaders, business owners, and with practitioners at refugee-led organizations. READ MORE

  4. 4. The Glass Floor - A Qualitative Study on Female Management Representation Through The Lens of Dominant Narratives

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Emma Sandin; Hilda Hardell; [2021]
    Keywords : Women-in-management; Gender Diversity; Dominant narratives; Organizational storytelling; Organizational change;

    Abstract : Previous studies have shown positive implications on firm performance as a result of gender diverse teams. Commonly the research on women-in-management is centered around the difficulties women face when attempting to reach top management positions. READ MORE

  5. 5. Boundary Stories : Exploring Storytelling as a Tool for Inter-Organizational Learning of Crisis Response Capabilities

    University essay from Linköpings universitet/Institutionen för datavetenskap

    Author : Jonas Herkevall; [2021]
    Keywords : storytelling; crisis management; organizational learning; complex adaptive systems; Covid-19; pandemic;

    Abstract : Given the unique nature of crises, a key capability of the crisis response system is to facilitate adaptive response structures in relation to the circumstances of any given crisis. This thesis views the crisis response system as complex adaptive system, in which adaptive response is an emergent phenomenon that occurs through the interactions of crisis response organizations within the crisis response system. READ MORE