Essays about: "Oskar Malmsjö"

Found 1 essay containing the words Oskar Malmsjö.

  1. 1. SME Entry Strategy in Foreign Markets : A case study of Aura Light, Slipnaxos and Norba

    University essay from Ekonomihögskolan, ELNU

    Author : Hanna Berglund; Oskar Malmsjö; [2009]
    Keywords : Entry Strategy; Foreign Markets; SME;

    Abstract :   The internationalization of firms in is an occurrence increasing in a rapid pace and during the last 20 years firms have changed their orientation from domestic to international. Geographical expansion is interesting to view from a single firm´s standpoint since it provides possibilities for the firm which allows it to grow and achieve a higher profit. READ MORE