Essays about: "Otto Kamne"

Found 1 essay containing the words Otto Kamne.

  1. 1. Brick and mortar stores in the 21st century : A customer-centric approach to omni-channel in fashion retail

    University essay from

    Author : Carl Eliasson Sternås; Otto Kamne; [2018]
    Keywords : Independent brick and mortar stores; Omni-channel; Competitive Advantage;

    Abstract : Background: The retail industry is highly affected by the changes in the world. With the disruptive force of digitalization, more and more of the transactions within retail is moved online as the e- commerce has expanded making the retail industry more competitive. READ MORE